Monday, March 19, 2007

Traffic Increases Again

Well with the help of some 'chatter' in big discussion boards and the popularity of the NCAA College Basketball Tournament, traffic has increased again on SportsFanBase.com. In fact, one day during March right before the NCAA Tournament began, we got over 20,000 hits in one day. As of March 18th, SportsFanBase.com received about a total of about 115,000 hits for the month - putting us on track for another record month, surpassing the 121,000 hits for February.

I am also currently working on acquiring a few new advertisers. It has been slow so far this quarter so I am hoping things begin to pick up.

The Nike deal I had wrote about previously has been put on hold and we can hopefully pick something back up later this year. The company I was dealing with was too busy to start a partnership with SportsFanBase.com at this time, but I will certainly keep in touch with him and continue to pursue that deal.

Baseball season is almost upon us and I am excited for the promotions I am running in Wilmington, DE and Bakersfield, CA. I've started making some payments and I have delivered the t-shirts I will be using as the giveaway prizes for the contests at the baseball games.

So all is going pretty well for SportsFanBase.com. Traffic continues to increase steadily and hopefully advertising revenue begins to increase a bit.

Keep checking back for more updates!

Thursday, March 8, 2007

Ups and Downs

We are going through some ups and downs right now with SportsFanBase.com.

First off - Traffic is still pretty solid with 121,776 hits in the short month of February (the most hits in a month thus far). March started off a little slow, but now has started to pick up with nearly 28,000 hits through March 7th.

Right now, the big development is with the NCAA Men's Basketball Tournament - SportsFanBase.com will be having a bracket challenge where the 1st prize will be $100 in merchandise from my sponsor, Sportsopolis.net.  2nd prize is $50 and 3rd prize is $25. So with that coming up this week, I am beginning to send out e-mails to current members to have them participate and this weekend, along with the beginning of next week, I will be going to some discussion boards to promote the contest.

In terms of advertisers, I got a new advertiser - KoolPitcher and I have invoiced them and I am awaiting their payment. I am currently working on a few other advertisers and over Spring Break I will be doing my fair share of selling to potential advertisers. Right now I am about 2/5 of the way towards my goal for the first quarter, so I have my work cut out for me in order to reach my goal.

One new development I am working in terms of selling to potential advertisers is the angle of becoming "The Official of SportsFanBase.com." This can be something I can sell for a higher price than my regular advertising options and it will also be for longer periods of time, like 1-year or 2-year contracts. So that is something I will be pushing in the near future.

Right now, the focus is on promotion to get traffic higher and getting advertisers to maintain a decent cash flow. It will take some time and effort, but I know I can take care of business.

Wednesday, March 7, 2007

Some good news..and bad

Since my last post a lot of good and not so good things have happened.

First the good:
- I have made almost 10 more sales (both lots and individual items) totaling about $400
- I have been emailing "clients", developing business relationships with them in hopes that I will act as their supplier on a regular basis
- I have received some more exposure on eBay by using all three methods of posting (auction, fixed-price, store inventory)
- I have a $1200 sale pending, waiting for the buyer to situate some things with his PayPal account
- I made my FIRST person-to-person contact with a sales rep. at my supplier's warehouse to sort out shipping times and drop-shipping options

Now the bad:
- I'm waiting for payment from one buyer, who I talked to on the phone. The main problem is that he has not paid and his phone is "temporarily disconnected". A bit fishy, but the unusual part is that the same buyer purchased another item from me and qualified for combined shipping. I'm thinking he is trying to "buy time" so he can sort out his financial issues.

- Another buyer, who has purchased 50 items from me and plans on purchasing another 75 or so, is having issues with his PayPal account. I have had correspondence with him, but none on the phone. I requested a phone number, but no response yet. Hopefully I'll be getting one soon.

That's all for now, but I'll keep the blog posted on the status.